{"id":11667,"date":"2019-08-23T17:14:26","date_gmt":"2019-08-23T17:14:26","guid":{"rendered":"https:\/\/ushipblogsubd.wpengine.com\/?p=11667"},"modified":"2025-09-03T15:18:00","modified_gmt":"2025-09-03T15:18:00","slug":"improved-carrier-profile-pages","status":"publish","type":"post","link":"https:\/\/ushipblogsubd.wpengine.com\/company-news\/improved-carrier-profile-pages\/","title":{"rendered":"Improved Profile Pages Help Customers Book Faster"},"content":{"rendered":"<p>It&#8217;s a sad day for webmasters.<\/p>\n<p>Today, service providers all across uShip just got a newly revamped profile page, largely eliminating the need for an expensive webmaster to host the website for their transport business. Let&#8217;s face it &#8212; the last thing you want to do as a transporter after driving 700 miles is to write website copy and talk to your nerdy webmaster.<\/p>\n<p>To this end, uShip acts as the marketing department to tens of thousands of providers \u2013 41,000 active providers to be more precise. Profile pages, which have been a part of uShip&#8217;s offering since Day 1, play a vital role in their business success. It openly displays credentials, feedback ratings, unbiased customer reviews, experience and more. This page is hosted for each provider free of charge by uShip, compared to potentially thousands of dollars a year to create, host, edit, and manage a business website.<\/p>\n<p>Today, that invaluable piece of online real estate just got a major facelift. And at a time when online reviews are a such an instrumental part of how consumers make decisions, it&#8217;s important to understand how this page is changing if you&#8217;re a provider on uShip.<\/p>\n<p>Because these pages are so vital to the success of our carriers, we\u2019re revamping them. Recently, we announced an updated to our <a href=\"https:\/\/ushipblogsubd.wpengine.com\/industry-trends\/updated-carrier-ratings-reviews\/\">Ratings and Reviews system<\/a>, which will ensure reviews better reflect carrier performance. In addition, we\u2019ve given Carrier Profile Pages a major facelift, all with the goal of making you stand out by putting your relevant details front and center.<\/p>\n<h3>Profile Page Updates<\/h3>\n<p>So, what\u2019s new? Plenty! Here\u2019s the new look of your profile:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11716\" src=\"https:\/\/ushipblogsubd.wpengine.com\/wp-content\/uploads\/2019\/08\/48eb101f-3fc0-4725-9dcc-fd35229f2852.png\" alt=\"uship carrier profile\" width=\"1920\" height=\"999\" srcset=\"https:\/\/ushipblogsubd.wpengine.com\/wp-content\/uploads\/2019\/08\/48eb101f-3fc0-4725-9dcc-fd35229f2852.png 1920w, https:\/\/ushipblogsubd.wpengine.com\/wp-content\/uploads\/2019\/08\/48eb101f-3fc0-4725-9dcc-fd35229f2852-300x156.png 300w, https:\/\/ushipblogsubd.wpengine.com\/wp-content\/uploads\/2019\/08\/48eb101f-3fc0-4725-9dcc-fd35229f2852-768x400.png 768w, https:\/\/ushipblogsubd.wpengine.com\/wp-content\/uploads\/2019\/08\/48eb101f-3fc0-4725-9dcc-fd35229f2852-1024x533.png 1024w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/p>\n<p>The first thing you\u2019ll see is the addition of the <strong>Profile Card<\/strong>. This is the section on the top left of your profile with at-a-glance info about your business. Here, your photo, broker or carrier tag, star rating and a \u201cWould Use Again\u201d rating (your historic overall positive feedback rating,) live.<\/p>\n<h3><strong>Up-front Reviews<\/strong><\/h3>\n<p>As shipping customers will tell you, the first thing they look for in reviewing a carrier is their star rating and feedback. Because of this, we\u2019ve put reviews front and center within your profile. Now, users can sort and search your reviews to find feedback that\u2019s most relevant to their shipment.<\/p>\n<h3>Shipment Insights<\/h3>\n<p>Beyond user ratings, your new carrier profile also features Shipment Insights, which put your performance on display with info like number of shipments completed, any categories you are ranked in, and your cancellation rate.<\/p>\n<h3>Carrier Profile Badges<\/h3>\n<p>Another front-and-center feature is Badges. These badges indicate important details about you and your business. Potential badges include:<\/p>\n<ul>\n<li>Number of years on uShip<\/li>\n<li>Verified motor carrier number<\/li>\n<li>Location tracking<\/li>\n<li>Military Status Verified<\/li>\n<li>Power Carrier or Power Broker status<\/li>\n<\/ul>\n<h3>Making the Most of Your New Carrier Profile<\/h3>\n<p>The goal of these updates is to quickly and accurately give shipping customers a comprehensive view of you as a carrier. The update empowers these customers with the tools to determine whether a given carrier is a good fit for them. At the same time, these updates give carriers the chance to really stand out and highlight their qualifications.<\/p>\n<p>To really <a href=\"https:\/\/www.uship.com\/guides\/how-to-create-a-profile-on-uship\/\" target=\"_blank\" rel=\"noopener\">help your profile shine<\/a>, we\u2019ve got some suggestions:<\/p>\n<ul>\n<li>Take the time to write a bit about your business in the \u201cBio\u201d section. It\u2019s your opportunity to tell customers what you\u2019re all about in your own words.<\/li>\n<li>List any details about your Terms &amp; Conditions that customers should know before booking with you.<\/li>\n<li>Encourage your customers to leave reviews as often as possible.<\/li>\n<li>Add photos of your equipment and team; this gives your company a human element.<\/li>\n<li>List the types of equipment, truck and trailers you have.<\/li>\n<li>Don\u2019t forget to add details about your fleet and drivers.<\/li>\n<\/ul>\n<h3>What else is new for carriers?<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11693\" src=\"https:\/\/ushipblogsubd.wpengine.com\/wp-content\/uploads\/2019\/09\/along-route-navy-bar.jpg\" alt=\"along a route search uship\" width=\"790\" height=\"75\" srcset=\"https:\/\/ushipblogsubd.wpengine.com\/wp-content\/uploads\/2019\/09\/along-route-navy-bar.jpg 790w, https:\/\/ushipblogsubd.wpengine.com\/wp-content\/uploads\/2019\/09\/along-route-navy-bar-300x28.jpg 300w, https:\/\/ushipblogsubd.wpengine.com\/wp-content\/uploads\/2019\/09\/along-route-navy-bar-768x73.jpg 768w\" sizes=\"auto, (max-width: 790px) 100vw, 790px\" \/><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11696\" src=\"https:\/\/ushipblogsubd.wpengine.com\/wp-content\/uploads\/2019\/09\/exclusive-shipments-navy-bar.jpg\" alt=\"exclusive shipments\" width=\"790\" height=\"75\" srcset=\"https:\/\/ushipblogsubd.wpengine.com\/wp-content\/uploads\/2019\/09\/exclusive-shipments-navy-bar.jpg 790w, https:\/\/ushipblogsubd.wpengine.com\/wp-content\/uploads\/2019\/09\/exclusive-shipments-navy-bar-300x28.jpg 300w, https:\/\/ushipblogsubd.wpengine.com\/wp-content\/uploads\/2019\/09\/exclusive-shipments-navy-bar-768x73.jpg 768w\" sizes=\"auto, (max-width: 790px) 100vw, 790px\" \/><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11695\" src=\"https:\/\/ushipblogsubd.wpengine.com\/wp-content\/uploads\/2019\/09\/mobile-payments-navy-bar.jpg\" alt=\"mobile same day payments\" width=\"790\" height=\"75\" srcset=\"https:\/\/ushipblogsubd.wpengine.com\/wp-content\/uploads\/2019\/09\/mobile-payments-navy-bar.jpg 790w, https:\/\/ushipblogsubd.wpengine.com\/wp-content\/uploads\/2019\/09\/mobile-payments-navy-bar-300x28.jpg 300w, https:\/\/ushipblogsubd.wpengine.com\/wp-content\/uploads\/2019\/09\/mobile-payments-navy-bar-768x73.jpg 768w\" sizes=\"auto, (max-width: 790px) 100vw, 790px\" \/><a href=\"https:\/\/ushipblogsubd.wpengine.com\/industry-trends\/updated-carrier-ratings-reviews\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11697\" src=\"https:\/\/ushipblogsubd.wpengine.com\/wp-content\/uploads\/2019\/09\/ratings-and-reviews-navy-bar.jpg\" alt=\"ratings and reviews\" width=\"790\" height=\"75\" srcset=\"https:\/\/ushipblogsubd.wpengine.com\/wp-content\/uploads\/2019\/09\/ratings-and-reviews-navy-bar.jpg 790w, https:\/\/ushipblogsubd.wpengine.com\/wp-content\/uploads\/2019\/09\/ratings-and-reviews-navy-bar-300x28.jpg 300w, https:\/\/ushipblogsubd.wpengine.com\/wp-content\/uploads\/2019\/09\/ratings-and-reviews-navy-bar-768x73.jpg 768w\" sizes=\"auto, (max-width: 790px) 100vw, 790px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It&#8217;s a sad day for webmasters. Today, service providers all across uShip just got a newly revamped profile page, largely eliminating the need for an expensive webmaster to host the website for their transport business. Let&#8217;s face it &#8212; the last thing you want to do as a transporter after driving 700 miles is to&#8230;<a class=\"read-more\" href=\"https:\/\/ushipblogsubd.wpengine.com\/company-news\/improved-carrier-profile-pages\/\"> Read More<\/a><\/p>\n","protected":false},"author":42,"featured_media":11709,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2],"tags":[],"class_list":["post-11667","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-company-news"],"acf":{"blog_post_content":[{"acf_fc_layout":"blog_post_entry_footer","blog_post_entry_footer_cta":[{"blog_post_entry_footer_cta_url":"https:\/\/www.uship.com\/signin.aspx","blog_post_entry_footer_cta_text":"Ready to see your new profile?","blog_post_entry_footer_onclick":""}]}]},"_links":{"self":[{"href":"https:\/\/ushipblogsubd.wpengine.com\/wp-json\/wp\/v2\/posts\/11667","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ushipblogsubd.wpengine.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ushipblogsubd.wpengine.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ushipblogsubd.wpengine.com\/wp-json\/wp\/v2\/users\/42"}],"replies":[{"embeddable":true,"href":"https:\/\/ushipblogsubd.wpengine.com\/wp-json\/wp\/v2\/comments?post=11667"}],"version-history":[{"count":0,"href":"https:\/\/ushipblogsubd.wpengine.com\/wp-json\/wp\/v2\/posts\/11667\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ushipblogsubd.wpengine.com\/wp-json\/wp\/v2\/media\/11709"}],"wp:attachment":[{"href":"https:\/\/ushipblogsubd.wpengine.com\/wp-json\/wp\/v2\/media?parent=11667"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ushipblogsubd.wpengine.com\/wp-json\/wp\/v2\/categories?post=11667"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ushipblogsubd.wpengine.com\/wp-json\/wp\/v2\/tags?post=11667"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}