The Magazine Publishers Family Literacy Project (MagazineLiteracy.org) is the first and only nationwide, magazine industry-wide campaign to help children and families learn to read and to build their self-esteem. MagazineLiteracy.org devises innovative programs that foster community and business partnerships to get magazines into the hands, homes, and hearts of children and families so they can learn and love to read. Learning how to read is vital to a child's ability to succeed in every school subject and in life. Adults unable to read were once children who did not learn how. MagazineLiteracy.org unleashes the awesome potential of magazines as a powerful literacy resource for teachers, early-learning programs, after-school programs, boys and girls clubs, homeless and domestic violence shelters, child advocacy and foster care programs, and other literacy agents who are passionate about helping kids and families learn to read. Help us to change the world... one magazine at a time!